Is that a Funny Question?
Maybe.
But let us explain. Whatever you're selling—and however sophisticated it might be—your website possesses incredible power to build your brand. The landing page, of course, is where it all starts. Throw in the mission, about, and meet the team pages, and you have a strong enough marketing engine to intrigue any curious reader.
Let's face it, though, "strong enough" doesn't really cut it in today's well-populated, fiercely-competitive digital marketplace. You need something more to lure in a reader. That extra "something" should showcase your brand in the best possible light, often taking a powerful stance on helpful topics, industry news, and other teething issues.
You need a well-oiled blog.
Part of what makes a blog, well…a blog is the articles it's built upon. However, not all articles are crafted the same—some are put together with great mastery and finesse. Others, not so much.
While you're sleeping, great articles pull off amazing feats, like leaving your reader feeling more knowledgeable, up-to-date, and wittier. Or, better yet, making them yearn for a taste of your brand's sweet gizmos.\
Beyond helping to build a brand from scratch, what else can articles accomplish?
The answer is: "Much, much more. Unquantifiable, really."
Educate and entertain. Amuse and activate. Capture and clarify. Think of any goodie that a piece of content can deliver—well-written articles can deliver just that, but better.
Now, why would you settle for less?
Let the article writing experts at Zoey take over the reins of your blog, today. We live by one rule (and you should too): When there's an online glut of mediocrity, spectacular is the price of admission.
We all know content is king—driving traffic, engagement, leads, and sales into your growing business.
But that infallible truth comes with a big, big caveat. To soar above the digital glut, you need articles of the utmost quality—superior in storytelling acumen, deeply relevant to the audience you hope to engage, and exceptionally rich in information and insights. Mediocrity gets you nowhere.
This poses a problem when you try to outsource article writing to freelancers. What you'll most likely get is meh content. While the pieces might not be outright awful, they so often lack that extra bit of "shine", those additional "pizzazz" that are increasingly necessary to entice busy, time-strapped readers to click—and that turns those clicks into reads, reads into shares, and shares into brand lift and revenue.
Fret not, Zoey is here to be your "in-house" article writing team. Etched on the foundations of crisp, substantive, and incisive storytelling, we work tirelessly to create articles that capture traffic, drive engagement, trigger delight, and deliver value.
What's more, our article writing process is as simple as is it is effective—what's the word, emmh, yes, plug-and-play. You don't have to draft lengthy, arduous briefs every time you're sending in an assignment. One overarching brief is enough, and then you can sit back and watch as we whip up one awesome article after another.
Having a well-populated, frequently-updated blog is a no-brainer:
Trust Zoey with your article writing needs. We breathe the more begets more principle into every article we touch, helping you spread the gospel (your gospel) across audience segments, media, social channels, and the like.
But for this to manifest in your content strategy, there's one thing you've got to do.
Just one thing.
At its core, article writing is about having a voice—and we'll ensure yours gets heard.
We partner with you to unearth and articulate what you know that no one else does. Framing issues anew. Saying what hasn't been said. Galvanizing your industry with a thought-shaping, market-altering perspective.
Article after article, insight after insight, idea after idea—we will help you stop following the industry conversation and start leading it instead.
Effective article writing requires crisp, robust, and current research. We can do that for you—and lay it on your doorstep.
While you go about your regular day, we scour industry-leading publications, competitors, market insights, looking for the perfect gems to articulate an issue, contextualize a discovery, or launch a product/service—ensuring a post that's invariably accurate and powerfully relevant.
With marketing mojo that's gotten some of our previous clients on the crest of Google rankings, coupled with journalism chops that we've garnered through years of raw exposure, we have what it takes to expand your reputation and reach. The best part? We do it all in your own voice, tone, and style.
SEO is not something we relent on (Neeever!). Every post we craft screams search relevance and acuity. Beyond that, frequent SEO training ensures our team is always up-to-date on the latest as far as Google algorithm and search functionality is concerned—so they can write for you articles that'll eventually dominate search results.
From the first word, your readers are hooked. Line by line, paragraph by paragraph, you reel them in.
Sounds like the stuff of dreams, right? Ummh, not if you accord Zoey the pleasure of writing your articles.
With insightful stories, vivid language, and a bunch of twists and turns, we use our narrative prowess to carry readers through your piece with skill and elegance to reach one unequivocal conclusion: You and your team are the Hulk of your industry; the GOAT of your space.
Where everyone else alienates, confuses, and jeopardizes, you enlighten, edify, and articulate with crystal clarity.
That challenging law concept. That complex IT issue. That doughty health topic. Our article writing experts know how to simplify the sophisticated, cultivate trust, and add value with every line
No more chasing down freelancers.
No more waiting for slow, whimsy drafts.
No more vetoing tired (or invaluable) writing angles.
Zoey is built to work quickly, nimbly, and in line with your changing needs.
Our writers are masters of the written word. We craft articles that dazzle, delight, and inform in equal measure. That's a one-two-three punch that you can't afford to ignore—and your audience won't soon forget.
For us, this work is like scoring a secret vacation. For you, it builds awareness, rakes in traffic, gains views, likes, shares, and adulation. Utilizing the best technologies money can buy, our work delivers ready inbound leads, in droves.
Sounds like a plan? Let’s get to work.
To learn about how Zoey can breathe new life into your articles, fill out our Contact Form or get started today!